Photo: Harper's Bazaar
color · fashion
Bubblegum Pink
Trend score
53/100
-73% share of voice
Why is this trending?
Bubblegum Pink is gaining traction with a score of 75.1 up from 56.8, driven entirely by high-profile celebrity placements. With only 2 mentions over the last 7 days and a single distinct source in 30 days, the signal relies heavily on recent high-impact appearances rather than broad runway saturation.
- Stories, last 7 days
- 1
- Publications (30d)
- 1
- Celebrities linked
- 3
- Brands & designers
- 3
Drivers
- High-profile celebrity endorsements from Hailey Bieber in custom Chanel, Kim Kardashian with Hermès, and Lewis Hamilton.
- Rapid score acceleration indicating strong early interest from major style influencers.
Risks
- Low mention volume with only 2 mentions in the last 7 days.
- Zero runway or fashion week mentions in the current window.
- Dependent on a single distinct source, limiting breadth of data.
AI analysis · confidence 40% · updated
In the news
1 story mentioning Bubblegum Pink, newest first
Momentum
1story in the last 7 days, vs 1 the week before · 2 in 30 days
Where is this trend going?
Emerging
Rising
Trending
Peak
Declining
Statistical forecast
Steady
Active, but not moving much either way.
- Next week
- 47
- from 53
- Per day
- -1.4
- last 7 days
- Confidence
- 29%
- 11 days of data
Short term (AI)
Expect increased social media amplification driven by the celebrity sightings, potentially pushing the trend further into mainstream consumer visibility.
Long term (AI)
Requires broader runway adoption and multiple source validation to transition from an emerging celebrity-led moment to a sustained seasonal color trend.