Photo: Elle
makeup · beauty
Sweater Perfumes
Trend score
24/100
New share of voice
Why is this trending?
Sweater perfumes are entering the discourse as an emerging seasonal concept for winter fragrances. With only 1 mention across 30 days from a single source, the signal is currently very weak and requires close monitoring.
- Stories, last 7 days
- 1
- Publications (30d)
- 1
- Celebrities linked
- 0
- Brands & designers
- 0
Drivers
- Editorial coverage by Elle identifying warm, rich perfume scents designed to be worn with winter sweaters.
Risks
- Extremely low mention volume with only 1 mention in the last 7 and 30 days.
- Absence of linked brands, designers, or celebrities.
- Zero runway or fashion week mentions.
AI analysis · confidence 10% · updated
In the news
1 story mentioning Sweater Perfumes, newest first
Momentum
1story in the last 7 days · 1 in 30 days
Google search interest hasn't been checked for this trend yet; the busiest trends are checked first.
Where is this trend going?
Emerging
Rising
Trending
Peak
Declining
Statistical forecast
Too early to call
Fewer than 4 days of history or 2 stories: not enough data yet.
Short term (AI)
Niche visibility limited to isolated editorial features unless broader brand adoption occurs.
Long term (AI)
Highly speculative; requires sustained multi-source momentum to establish a lasting seasonal category.